Ramin Karimi, Campaign Director, TorontoRamin Karimi, Campaign Director, Toronto
Ramin Karimi
Campaign Director

Behind your next customer
is a campaign arc.

The Meta ad, the page after it, the reply and the follow-up, run as 1 thing and judged by your numbers.

Sent 1 at a time, it sinks.

Lined up, it gets through.

1 thing.

I direct the arc. The pod runs it.

  1. What it says. 1 idea in every ad, however different the ads look, long enough to be remembered. The method, parts 2 and 7 to 12
  2. Where it runs. Meta first, and wherever else your buyers look. Every lead answered fast. Parts 4, 11 and 14 to 17
  3. What it spends. Read against 1 line: the most a new customer may cost, drawn before anything runs. Parts 18 and 20 · made-up numbers
  4. When it changes. Only when your numbers earn it, with 1 reason and 1 date. Part 13
ORCAS

Built inside our own ventures.
Now powering select partners.

See the engine run →
Powered by ORCAS

A few of the ads, from the work.

Ozlo Sleepbuds truMedic Bondi Born myBrainCo Odin Ice Baths 18.21 Man Made and the rest
More on Instagram
The cases, by where they broke → More on Instagram →
Ramin Karimi at workRamin Karimi at work

For years I’ve been answering 2 questions, for my own brands and my partners’, and building the pod and the engine to answer both:

How to get new customers.
How to be the name they remember.

Watch it run →